Pure Organic Hair Care

Pure hair care is infused with an exclusive blend of Shea Butter and Argan Oil to rejuvenate any hair type.

Selective treatment oils, Marula, Mongongo, Kalahari and Sunflower are chosen for their unique healing properties targeting specific hair types.

Our exclusive ‘Pure Complex’ repairs and strengthens damaged hair while promoting intense hair nutrition, softness and shine.

Pure hair care is sulphate free and paraben free to reduce episodes of irritation, redness, itchiness and flaky scalp.

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  • Pure Sacred Mask 250ml Pure Sacred Mask 250ml

    Pure

    Pure Sacred Mask 250ml

    $39.95
    INTENSE RESTORATIVE HYDRATION TREATMENT • Organic Shea Butter, Argan Oil and Marula Oil restore moisture, soften and strengthen all hair types.• Enriched with selective treatment oils to enhance smooth, silky, healthier hair.• Saturates...
    $39.95
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  • Pure Goddess Shampoo 300ml

    Pure

    Pure Goddess Shampoo 300ml

    $36.95
    ULTRA SOFT HYDRATION THERAPY • Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.• Enriched with selective treatment oils to rejuvenate and...
    $36.95
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  • Pure Miracle Renew Mask 250g Pure Miracle Renew Mask 250g

    Pure

    Pure Miracle Renew Mask 250g

    $39.95
    ANTI-AGEING AND REJUVENATING TREATMENT • Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.• Organic actives help revive hair that is fragile and weak from chemical services; hair...
    $39.95
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  • Pure Oomph Wax Spray 100g

    Pure

    Pure Oomph Wax Spray 100g

    $31.95
    FIERCE TEXTURE / CONTROLLED FIXATION ULTRA FIRM FINISHING • Wax dry formula provides control with dishevelled volume for a casual matt finish.• High performance finishing spray.• Thermal defence protects against chemical treatments and...
    $31.95
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  • Pure Sensual Curls 150ml Pure Sensual Curls 150ml

    Pure

    Pure Sensual Curls 150ml

    $33.95
    SOFT LUSCIOUS CURL CONTROL CURL RELAXING CREAM • Delivers lasting curl perfection, turning frizz into soft smooth curls.• Protects against frizz caused by humidity, sun, thermal styling and chemical treatments.• Moisturises, shines and...
    $33.95
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  • Pure Colour Angel Shampoo 300ml

    Pure

    Pure Colour Angel Shampoo 300ml

    $36.95
    COLOUR FADE DEFENCE • Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.• Prolongs...
    $36.95
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  • Pure Curly Girly 200ml

    Pure

    Pure Curly Girly 200ml

    $36.95
    MOISTURISING CURL PRIMER DEFINE SHAPE / D-FRIZZ • Define shape and eliminate frizz for beautiful touchable natural looking curls.• UV, thermal and humidity defence protects against overexposure to sun, swimming, chemical treatments and heat...
    $36.95
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  • Pure Colour Angel Conditioner 300ml Pure Colour Angel Conditioner 300ml

    Pure

    Pure Colour Angel Conditioner 300ml

    $36.95
    COLOUR FADE DEFENCE • Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.• Prolongs...
    $36.95
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  • Pure Up.Lift Volume Shampoo 300ml

    Pure

    Pure Up.Lift Volume Shampoo 300ml

    $36.95
    WEIGHTLESS VOLUME AND SHINE • Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.• Buriti Oil is high in Omega 6 which acts as a natural silicone...
    $36.95
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  • Pure Forever Blonde Shampoo 300ml

    Pure

    Pure Forever Blonde Shampoo 300ml

    $36.95
    NO YELLOW / GOLD BLONDES • Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.• Enriched with selective treatment oils to...
    $36.95
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  • Pure Finest Volumising Powder 35ml

    Pure

    Pure Finest Volumising Powder 35ml

    $37.95
    FULL BODY / FLEXIBLE TEXTURE • Creates full body with flexible, invisible, natural looking texture.• Full body styling power.• Flexible texture.• Direct application unique to Pure, dispense soft micro natural rice starch particles...
    $37.95
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  • Pure Forever Blonde Conditioner 300ml

    Pure

    Pure Forever Blonde Conditioner 300ml

    $36.95
    NO YELLOW / GOLD BLONDES • Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.• Enriched with selective treatment oils to...
    $36.95
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  • Pure Beach Texture Spray 200ml

    Pure

    Pure Beach Texture Spray 200ml

    $34.95
    BEACHY LOOK FOR ALL HAIR TYPES WEIGHTLESS VOLUME / TOUSLED FINISH • Creates messy undone styles adding volume and texture.• Protects against UVA, UVB and UV damage from the sun.• Texturising spray giving body and definition to all hair...
    $34.95
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  • Pure Walnut Scrub Hair & Scalp Pre-Wash Treatment 150ml

    Pure

    Pure Walnut Scrub Hair & Scalp Pre-Wash Treatment 150ml

    $33.95
    Pure Walnut Scrub Hair & Scalp Pre-Wash Treatment 150ml Everyone’s about the pre-wash nowadays - because it is a wonderful way to detox your hair! Introducing the Pure Walnut Scrub Hair & Scalp Pre-wash Treatment, designed to be...
    $33.95
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  • Pure Flourish Leave-In Treatment 200ml

    Pure

    Pure Flourish Leave-In Treatment 200ml

    $34.95
    Pure Flourish Leave-In Treatment 200ml   Pure Flourish Leave-In Treatment 200ml is a light weight leave-in treatment designed to revitalise coloured, dry delicate hair. Enriched with nutrient rich amino acids and porosity balancing extracts to...
    $34.95
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  • Pure Sacred Mask - 1 Litre

    Pure

    Pure Sacred Mask - 1 Litre

    $109.95
    Pure Sacred Mask 1 Litre INTENSE RESTORATIVE HYDRATION TREATMENT • Organic Shea Butter, Argan Oil and Marula Oil restore moisture, soften and strengthen all hair types.• Enriched with selective treatment oils to enhance smooth, silky, healthier...
    $109.95
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  • PURE Colour Treatment Red 200ml

    Pure

    PURE Colour Treatment Red 200ml

    $31.95
    PURE Colour Treatment Red 200ml COLOUR OPTIMISING TREATMENT Ideal to enhance / add red tones Instant hair colour and nourishing treatment adds red pigment to achieve a redder tone. Conditions, repairs and shines, to revitalise all dull, dry colour...
    $31.95
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  • PURE Colour Treatment Beige 200ml

    Pure

    PURE Colour Treatment Beige 200ml

    $31.95
    PURE Colour Treatment Beige 200ml COLOUR OPTIMISING TREATMENT Ideal for blonde to very light blonde hair Instant hair colour and nourishing treatment adds beige pigment to achieve a more light beige tone. Conditions, repairs and shines, to revitalise all...
    $31.95
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  • Pure Shaping Serum 150ml

    Pure

    Pure Shaping Serum 150ml

    $32.95
    CONTROL, BODY AND SHINE STYLING VOLUME LOTION • A versatile spreadable sculpting serum that gives hair more body and shine. Controls frizz while providing a natural looking style.• UV, thermal and humidity defence protects against overexposure...
    $32.95
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